Guitar Hero III Now Rocking BlackBerry

Posted by on Apr 2, 2008 in News, Press Releases |

Hands-on Mobile and Magmic Games Bring the Number-One Selling Mobile Game to BlackBerry Handsets

Game Has Achieved Major Milestones in Mobile Gaming Including 7.5 Million Songs Downloaded in Less Than Six Months
CTIA Wireless 2008

SAN FRANCISCO–(BUSINESS WIRE)–Hands-On Mobile, Inc., the world’s leading developer of connected games and applications, in partnership with Activision, Inc. (NASDAQ:ATVI) today announced that the highly successful Guitar Hero® III Mobile game is now available on BlackBerry® smartphones from Research In Motion (RIM) (NASDAQ:RIMM)(TSX:RIM).

Published as part of Hands-On Mobile’s exclusive worldwide partnership with Activision, the award winning Guitar Hero III Mobile game maintains the same high quality gameplay experience that fans around the world have embraced with the Guitar Hero® console games. Already breaking mobile game records on two of the largest U.S. operators, the game will be available on the nation’s top four mobile carriers by April 2008.

“As shown by its success, Hands-On Mobile has done a great job carrying Guitar Hero over to the mobile platform,” said Charles Huang, Executive Vice President, RedOctane. “With the addition of BlackBerry customers, even more fans can now feed their Guitar Hero addictions.”

Featuring four authentic guitars and three venues, the game challenges players to hit number keys in synch with colored notes that appear on a scrolling fret board. The game offers 15 instantly accessible tracks taken from the console series, including “Cherub Rock”, “Miss Murder”, “Monsters”, “Suck My Kiss”, and “Trippin’ On A Hole”, and offers subscribers the opportunity to expand their playlist with three new songs every month. After a year, players will be able to access over 50 songs and 150 unique levels across all three difficulties (easy, medium, and expert).

“With Guitar Hero III Mobile, we pushed the boundaries of innovation for mobile gaming and as a result are enjoying incredible success working directly with all of our distribution partners,” said Michael Temkin, chief technology officer and EVP operations at Hands-On Mobile. “We are thrilled to bring this game to the BlackBerry platform for customers around the world.”

As part of an exclusive licensing agreement, the game will be distributed to BlackBerry smartphone users by mobile game distributor Magmic Games, via its online storefront,, a one-stop entertainment solution for the BlackBerry platform. To access the game, users can simply go to and select Guitar Hero III Mobile.

“With the success of the Guitar Hero franchise including the console version and mobile game, we know that BlackBerry users are anxious to get their hands on the hottest title to hit the mobile platform,” said Nicholas Reichenbach, EVP of Magmic. “As part of an already successful partnership with Hands-On Mobile, the release of this game is something we are excited about both internally and for our BlackBerry customers.”

For more information, please visit To get the game on a BlackBerry device, go to

About Hands-On Mobile

Hands-On Mobile, Inc. is a leading global publisher of mobile entertainment products. Established in 2001, with operations on four continents, Hands-On Mobile develops and distributes mobile content to more than 200 of the world’s leading operators in 60 countries. Hands-On Mobile provides operators and their customers with the world’s best entertainment brands and content. The company’s diverse catalogue includes games, applications and personalization suites from top brands such as Activision, Billboard, CBS, LEGO, Marvel, NBA, NBC Universal, Paramount Pictures, and World Poker Tour. The Hands-On Mobile Developer Network (HDN) brings mobile development to the masses enabling developers to create and distribute mobile applications through Hands-On Mobile’s core platform and ecosystem. Hands-On Mobile is a U.S. corporation with headquarters in San Francisco and offices in San Diego, California; London and Manchester, England; Krakow, Poland; Sao Paulo, Brazil; Shanghai and Beijing, China; and Seoul, Korea. For more information about Hands-On Mobile please visit

About Activision, Inc.

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.5 billion for the fiscal year ended March 31, 2007.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s World Wide Web site, which is located at

About Magmic Games

Magmic Games is a world leading developer and publisher of mobile entertainment with over 80 titles in action, sports, casino, puzzle retro and multiplayer genres across a variety of mobile platforms. Magmic publishes a full range of content, from original IP to partnering with top entertainment publishers including THQ Wireless, Glu Mobile, Hands-On Mobile, PopCap Games and Konami. Magmic houses some of the biggest titles in the game industry such as Brain-Up, Texas Hold’em King, Phase 10, Frogger®, Monopoly® Tycoon, Call of Duty®, Chuzzle, Miner 2049er, Breeders’ Cup World Championships, World Poker Tour®, the NBA® and NFL®.

NOTE: Research In Motion (RIM) is authorizing the use of its trademarks in this specific press release only. RIM’s limited approval is not a license, implied or otherwise, to its trademarks or any other intellectual property rights. Notwithstanding this limited approval, RIM reserves all rights with respect to its intellectual property.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.


for Hands-On Mobile, Inc.
mPRm Public Relations
Laura Lazear, 323-933-3399
[email protected]